Studio East Announce Shortlist Winners

Stratford's Westfield shopping centre is continuing to celebrate London's creative spirit with their Studio East initiative. The winners of each category have been announced, read more to find out about the creative stars of the future.

In association with Westfield Stratford City, a new generation of creative innovators are being granted the creative commissions to be embedded in the fabric of the Westfield Stratford City, the brand new gateway to London's Olympic Park.

With Tracey Emin, Tom Dixon, Roland Mouret, Erin O'Connor and Mary Portas forming the Cultural Panel for the Studio East initiative, the decision as to who would be provided with bursaries for creative commissions to be incorporated into the £1.45 billion development was in their capable hands. Representing their own areas of expertise across the categories; fashion, art, product design and environment, we can all be certain there were no five people better suited to have made the judgement.

Over 150 VIP guests attended, including Henry Holland, Carri Munden and Gareth Pugh. After being escorted through the work in progress of Westfield Stratford City to breathtaking panoramic views of the Olympic site and London skyline from the roof top of brand new Bistrotheque, the shortlist winners were announced to critical acclaim and are as follows:

FASHION
Winner of the Fashion category as selected by Roland Mouret and Lisa Armstrong
JULIAN J SMITH
 
PRODUCT DESIGN
Winner of the Product Design category as selected by Tom Dixon and Michelle Ogundehin
LEE BROOM
 
ART
Winner of the Art category as selected by Tracy Emin and Tony Chambers
TATIANA ECHEVERRI FERNANDEZ
 
ENVIRONMENT
Winner of the Environmental category as selected by Erin O’Connor and Lucy Siegle
LAURENCE KEMBALL-COOK

Westfield Stratford City opens in the 2nd half of 2011, and will be the largest urban shopping centre in Europe, showcasing an innovative fusion of different brands, experiences and formats, which grace a magnificent three level internal mall and open air lifestyle street- and of course the commissions of Studio East's creative innovation winners.

Below is a video of the glamorous evening at St Pancras and Bistrotheque as well as the award ceremony.



More details about the winners can be found here.