Football heavyweights, Umbro, have launched their 'World Champions Collection' campaign for the fast approaching 2010 FIFA Football World Cup and it's pretty good!
Umbro are paying homage to previous winners of the World Cup with artists from the countries and the shirts being modeled by some of 2010's most prolific WAGs, also each from the country of the shirt they wear.
The artists are Tanino Liberatore (Italy), Fernando Chamarelli (Brazil), Marok (Germany), ZZZ Records / Freshcore (Argentina), Martin Albornoz (Uruguay), Ben Eine (England) and Andre (France).
Away from the shirts themselves, the campaign has been shot by Rankin and features Alice Bregoli (Italy), Susana Werner (Brasil), Julia Godicke (Germany), Luli Fernandez (Argentina), Zaira Nara (Uruguay), Abbey Clancy (England) and Charlene Suric (France).
The idea for the campaign comes from an Umbro campaign from 1967 which is also at the bottom of the page, just above a behind the scenes look at the WAGs photoshoot!
Tuesday, 4 May 2010
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